James Armijo is CEO at Inktavo. Backed by PSG, Blue Star Innovation Partners, and Susquehanna Growth Equity, Inktavo has combined multiple industry-leading platforms to enable customers to sell promo products, apparel, or signage seamlessly via integrated webstores and manage complex production operations. In his role, James directs the company’s strategy and manages global operations, bringing deep expertise from his prior leadership at Smartcare to the vertical SaaS landscape.